Don’t Expect Product Placement in GTA 6 — the CEO of Take-Two Says It Won’t Do Real World Brand Partnerships Because ‘All the Brands Are Made Up’ - IGN
Grand Theft Auto 6 is poised to become the biggest entertainment launch of all-time, potentially even the best-selling game ever. So you'd think there would be a huge opportunity for Rockstar Games and parent company Take-Two to make millions of dollars from in-game product placement. But it sounds like Take-Two...
